Archive | April, 2014

The 5 Step Process for Retargeting Potential Customers

Dozens of customers visit your dealership every day, but only a portion of them actually make a purchase. What about those other customers, who were interested enough to come in to the dealership but did not purchase anything? They may still be valuable leads, but the challenge lies in reengaging them and nurturing the lead […]

Comments Off on The 5 Step Process for Retargeting Potential Customers Continue Reading →

Autosoft – Toyota Integration

Offers robust, flexible technology and affordable dealer management system for Toyota Motor Sales dealers WEST MIDDLESEX, PA – April 30, 2014 – Leading dealer management system (DMS) provider Autosoft, Inc., (www.Autosoft-asi.com) announced today that Autosoft FLEX DMS has been approved for integration with Toyota Motor Sales, U.S.A. “Toyota dealers can now benefit from the affordable, […]

Comments Off on Autosoft – Toyota Integration Continue Reading →

Customer Experience – Car Maintenance Information You Should Follow

When you buy a vehicle you receive certain instructions regarding maintenance that are recommended by the manufacturer. However, with your busy schedule and the increased cost of car maintenance you frequently put off tire and oil changes, checking under the hood, and other similar regular maintenance necessities. Unfortunately, if you put off car maintenance due […]

Comments Off on Customer Experience – Car Maintenance Information You Should Follow Continue Reading →

Pepsi MAX & Jeff Gordon Present: “Test Drive 1” and “Test Drive 2”

We have all seen the videos, but thought would share the laugh! Jeff Gordon and Pepsi MAX go to a car dealership where a disguised Jeff Gordon takes an unsuspecting car salesman on the test drive of his life: Racing champion Jeff Gordon teams up with Pepsi MAX to pull a prank on an unsuspecting […]

Comments Off on Pepsi MAX & Jeff Gordon Present: “Test Drive 1” and “Test Drive 2” Continue Reading →

Text Messaging: The New Way to Connect with Automotive Customers

Did you know that while many emails go unopened and unnoticed, the majority of text messages are opened within just five minutes of being received? That means that text messaging, also known as SMS, is a highly effective and immediate way to communicate with your customers. An automated text message solution makes it easy and […]

1 Comment Continue Reading →

Customer Experience – Picking A Car

For many people, the process of buying a vehicle, whether it is new or used, is a nerve wracking experience. Vehicles are typically the second biggest purchase most people make, and it can be tough to decide which vehicle would be best for you with car salespeople try to hustle you. The best way to […]

Comments Off on Customer Experience – Picking A Car Continue Reading →

Customer Experience – Leasing a Car the Smart Way

Buying a car can be rather complicated, as the whole process tends to be somewhat mysterious. It’s often hard to know if you’re getting a good deal or not, even as the salesman claims that he’s selling you the car “at invoice.” Leasing a car is much the same way, except that the terminology is […]

Comments Off on Customer Experience – Leasing a Car the Smart Way Continue Reading →

Improve Vehicle Performance by Using Dynamometers

The dynamometer is a device used to measure mechanical force, power and torque produced by an engine. Its inventor, Charles Babbage, is also known as the “Father of Computing”. There are basically two types of dynamometers: the first one is bolted directly to an engine, and it’s called engine dyno, while the second type of […]

Comments Off on Improve Vehicle Performance by Using Dynamometers Continue Reading →

Customer Experience – Improving Your Gas Mileage

The gas mileage of a vehicle is very important. After all, it is the main basis of seeing just how far a vehicle could go on a gallon of the very precious gas. Everybody would like to have longer miles on a gallon of gas for this commodity has become very expensive nowadays that wasting […]

1 Comment Continue Reading →

Customer Experience – Determining Cars Value

When shopping for cars, it is important to understand the cars value before deciding whether or not to make the purchase. One way to determine a cars value is through Blackbook (blackbookusa.com) and their extensive pricing system. By entering select data about either new or used cars, consumers will receive instant value estimates. In order […]

Comments Off on Customer Experience – Determining Cars Value Continue Reading →