Archive | April, 2014

5 Automotive Touchpoints that Increase Customer Interaction and Drive Repeat Business

Staying in touch with each customer throughout the year can help you increase business, by keeping your dealership in customers‘ minds and by providing them relevant information when they need it. It could take many hours each day to do this manually, but if you have an automated marketing and communication solution it can take […]

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Customer Experience – Safety During Car Maintenance

Keeping your vehicle  in tiptop shape assures you that when you are driving, the chances of encountering any kind of vehicle mishap or problem are lesser. This has proven to be true and it also assists in keeping and having a great fuel mileage for extra miles. However, doing car maintenance yourself also means being […]

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Telematics Says BMW Leader In High-Tech Features

The Telematics Research Group (TRG), through its Automotive Technology Index, had recently announced to the whole automotive public that it is the BMW brand that is still topping lists on having the best high technology features in all of their vehicles. This is according to a study that the group has conducted for all vehicle […]

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National Car Care Month Set For April

The Car Care Council is dedicating an entire month to reminding drivers of the importance of being “car care aware.” National Car Care Month, a nationwide effort to focus motorists’ attention on the essentials of vehicle care and maintenance, will take place in April. During National Car Care Month, many repair facilities and auto parts […]

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Customer Experience – Maintaining Your Car Will Make It Last Longer

Regular maintenance of your vehicle will extend its life perhaps well beyond what you or others may think is its normal lifespan. Today’s cars can easily top the 100,000 mile mark with many cars on the road exceeding 150,000, 200,000, even 250,000 miles. Ask owners of high mileage cars how they got to that point […]

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Car Dealers Marketing Hybrid Cars

Whenever a new product comes on the market, the public must be convinced that this is a product that they cannot live without. The benefits and advantages of the new versus the old must be compelling if you are going to convince shoppers to switch to new fangled brands and items. This is most definitely […]

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Customer Experience – Car Dealers

Automobile dealers are the bridge between automobile manufacturers and consumers. Car dealers are primarily engaged in retailing new cars, sport utility vehicles, passenger cars and cargo vans. New car dealers employ 9 out of 10 workers in the automobile industry. Along with vehicle sales, car dealers provide and perform other activities such as repair services, […]

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5 Questions to Help You Decide if You Need Automated Marketing

Automated marketing is a huge industry (and growing) and it’s also a hot topic for businesses. Is it really necessary? Will it truly benefit my business? The only way to know for sure if marketing automation is the right choice for your dealership is to try it out, but before you invest the time and […]

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Selling Your Vehicles Online

When you are thinking about selling your vehicle there are many options choose from but one of the most popular ways to sell your vehicle is online. With the age of technology becoming more popular and for people that do not have to leave their home selling anything online is the way to go. You […]

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Customer Experience – How About A GPS System For Your Car?

Can you remember taking trips by car trying to read those directions while trying to drive? Or perhaps you carried a bulky atlas or relied on your own intuition to get you where you wanted to go. Fortunately, your driving experience can be better now. Times have changed and GPS automobile navigation systems are readily […]

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