Tag Archives: Sales

Why Sales Training Fails

Sales organizations of all types spend a huge amount on training their sales people each year. Research shows, however, that most training has little impact in the long term. Here we look at what needs to be done to make sure training works – and the new generation of training approaches. If you’ve ever wondered […]

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Think Before You Speak

You are talking to a customer and after you present your product, service or solution, she asks, “What discount can I get?” or “What can you do about the price?” Think before you speak otherwise this innocent-sounding question will cost you money right off your bottom line. While it’s tempting to offer a discount or […]

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Customer Experience – Picking A Car

For many people, the process of buying a vehicle, whether it is new or used, is a nerve wracking experience. Vehicles are typically the second biggest purchase most people make, and it can be tough to decide which vehicle would be best for you with car salespeople try to hustle you. The best way to […]

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Customer Experience – Leasing a Car the Smart Way

Buying a car can be rather complicated, as the whole process tends to be somewhat mysterious. It’s often hard to know if you’re getting a good deal or not, even as the salesman claims that he’s selling you the car “at invoice.” Leasing a car is much the same way, except that the terminology is […]

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Customer Experience – Determining Cars Value

When shopping for cars, it is important to understand the cars value before deciding whether or not to make the purchase. One way to determine a cars value is through Blackbook (blackbookusa.com) and their extensive pricing system. By entering select data about either new or used cars, consumers will receive instant value estimates. In order […]

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Car Dealers Marketing Hybrid Cars

Whenever a new product comes on the market, the public must be convinced that this is a product that they cannot live without. The benefits and advantages of the new versus the old must be compelling if you are going to convince shoppers to switch to new fangled brands and items. This is most definitely […]

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5 Questions to Help You Decide if You Need Automated Marketing

Automated marketing is a huge industry (and growing) and it’s also a hot topic for businesses. Is it really necessary? Will it truly benefit my business? The only way to know for sure if marketing automation is the right choice for your dealership is to try it out, but before you invest the time and […]

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Selling Your Vehicles Online

When you are thinking about selling your vehicle there are many options choose from but one of the most popular ways to sell your vehicle is online. With the age of technology becoming more popular and for people that do not have to leave their home selling anything online is the way to go. You […]

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The 3 Mistakes Everyone Makes Marketing To Car Dealers

When trying to sell a car dealer your products or services most sales are lost because of these 3 reasons. The main reason that your sales are not where they should be is because most dealers never receive your message. Unless you are a huge company with an advertising budget in the millions most dealership […]

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