Dealer Engage has been developed with easy and efficient communication in mind. It responds to the constantly growing need for integration among the many different communication methods of today’s online environment. Actions performed by customers trigger relevant and timely reactions from the marketing automation manager through the entire life cycle of a client. The platform sends customers targeted messages based on their individual preferences and special times, such as their service history, current vehicle or recorded mileage. The true driving force behind the Communication Platform is data-triggered decisions. As collected customer data continues to dictate more and more how organizations are reaching out to customers, Dealer Engage has made the process simple and easy to manage.
The platform is a solution to personalize messaging at the right time for a particular audience. The Automotive industry can send follow up messages with details on particular vehicles and then incentive deals when the client engages. Service calls, ordered parts and consistent communication can all be automated using email, voice, text, fax or social media.
Having a highly engaged audience who feels valued and appreciated is what every organization strives to achieve. The triggering of automated and personalized messages gives the customer the feeling that they are in control of what messages they receive and when they interact with them. This type of personalized and interactive communication will significantly improve open rates and build a long-term loyalty between the company and the user.
- Visualize: map out dealership communications to include all touch points
- Target: use clear and actual data to truly understand your customers
- Engage: connect with current and prospective customers based on their preferences and actions
- Nurture: guide prospects from test drive to sale and ensre loyal customers
- Flow: Marketing automation and multi-channel communication in one platform
- Optimize: detailed reporting helps optimize campaigns and save money, driving more traffic
- Innovate: Stay head of competition with the hottest trend in marketing
To learn more about Dealer Engage Customer Flow Communication Platform, please Contact us for more information.