Facebook has a feature we call the “Invite Button” for the dealership page that will allow you to grow your fans exponentially! Here is how it works.

If your Facebook page has fewer than 100,000 fans or ‘likes,’ you can invite people who have reacted to your posts to become fans of your Facebook page. How to Use the Facebook Invite Button The best way to do this is as follows:

Go to your dealership page

Find a post with high reach and engagement and click on the # of people who liked your post. This will bring up a list of the people who liked your post and whether they are a current fan of your Facebook page. For those who are not fans, you can invite them to follow your page.

You are only allowed to invite a limited number of people to Like your page each day. However, this limit is per Editor on the account. So, make sure all the people who are Editors on your Facebook account send an invite every day. When you began testing this with one editor will gain some traction; when we add more Editors, the net gain on Likes is even higher!

Why Can’t I Invite Everyone Who Liked My Post?

As mentioned previously, Facebook limits the number of people that each page administrator or editor can like on a daily basis. As a result, you may not be able to invite everyone who liked your post on a given day. To get around this, you have two options. First, you can simply invite as many as you are allowed and 24 hours later, go back and invite some more. Second, you can add additional page editors and have them invite people to like your page as well.

Success with The Facebook Invite Button

Using this Facebook feature will grow your dealership page social media account exponentially! It’s an easy – and effective – a strategy that can really help a dealership grow their Facebook followers! I highly recommend trying it out.