Shawn Ryder works with the Automotive Industry to automatically send communication to customers based on their individual preferences and unique dates, vehicle type, service requirements or other available information. With thousands of organizations using Dealer Engage to automate email, survey, event, text message, Twitter, fax and marketing needs, they now have the power to effectively reach customers on their preferred mode of communication. Previously, as Co-Founder of training and coaching organizations, Shawn worked with clients to ensure the training and coaching sessions meet requirements for Volvo North America, Ford Motor Company and retail dealerships using a variety of delivery channels – workshop and in-dealership implementation coaching.
Personal focus includes:
* Dealer Engage – integration and using to full capacity
* Supporting Dealers to become partners and grow floor traffic for the sales team.
* Assisting Service Deparments to find solutions for decreasing no shows, grow VIN visits and market to customer base
* Consulting with Sales Managers and Marketing Departments to increase the reach and value of their brand – using multiple channels of communication
* Advising Industry on strategies using appropriate marketing automation tools
* Client base includes Retail Dealers, OEMs, Advertising Agencies and other Industry Organizations.