Automotive Digital Marketing

Remove 301 URLs in robots.txt?

In the fast-paced world of digital marketing and search engine optimization (SEO), the robots.txt file plays a critical role in guiding search engine crawlers on which parts of a website should be indexed and which parts should be avoided. As …

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Do you keep publishing content during Google updates?

In the ever-evolving landscape of digital marketing, particularly within the automotive industry, the question of whether to continue publishing content during Google updates is crucial. With frequent algorithm changes, many dealerships might hesitate to roll out new content, fearing potential …

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Have any of you had an SEO job with a reasonable workload?

In the ever-evolving digital landscape, the role of Search Engine Optimization (SEO) has become paramount for businesses looking to establish their online presence. As many professionals explore opportunities in the SEO field, the question arises: “Have any of you had …

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Creating a duplicate Person Schema Entity twice?

In today’s digital landscape, creating and managing schema markup is crucial for automotive dealerships aiming to improve online visibility and customer engagement. One common area of confusion is the creation of duplicate Person schema entities. In this article, we will …

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Would placing a heavy(ish) iFrame impact tech at the top of the fold?

In today’s digital landscape, the performance of a website significantly impacts user engagement, lead generation, and ultimately, sales. As automotive dealerships strive to create engaging online experiences, the use of technologies like iframes has become commonplace. However, questions arise regarding …

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Should I noindex thin pages?

In the rapidly evolving world of digital marketing, one fundamental question persists for webmasters and SEO professionals alike: Should I noindex thin pages? The answer is nuanced and plays a vital role in shaping your website’s SEO effectiveness, user experience, …

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Is it impossible to rank ecommerce category pages?

The question of whether it’s impossible to rank ecommerce category pages has become increasingly relevant in the competitive landscape of online retail. Ecommerce category pages often encounter unique challenges that can make them difficult to optimize for search engines. However, …

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