Automotive Digital Marketing

Experiences with Product variant structured data?

In today’s dynamic automotive industry, online visibility can significantly affect a dealership’s sales and customer engagement strategies. One aspect that has gained traction recently is the use of Product Variant Structured Data. This technology enhances how products are presented to …

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Is it Good Idea to Change the URL?

Changing a website’s URL can be a significant decision for any business, particularly for automotive dealerships, where online presence plays a crucial role in attracting customers and driving sales. With the ever-evolving landscape of digital marketing, understanding the implications of …

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How to tie technical SEO to revenue?

In the ever-evolving digital landscape, technical SEO has emerged as a critical component of any successful online strategy. For automotive dealerships, understanding how to align technical SEO with revenue objectives can be the differentiator between success and stagnation. This article …

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