SEO Tips with Nathan Gotch — Shawn Ryder Digital

#1 Ranking Factor in Google, ChatGPT and Perplexity

Backlinks fuel SEO performance in Google and AI search engines.

But how do you get more?

It starts with creating linkable assets.

In this video, I'll show you how to ...create assets that actually attract high-quality backlinks.

Level up your SEO with these resources:

⚙️ Optimize for Google, ChatGPT & The Future of Search: https://www.rankability.com/

🎓 Master SEO, AI, and Agency Growth with Proven Systems: https://www.gotchseo.com/Show More

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Resources:

🔗 Get Powerful Backlinks: https://digital.pr/

🚀 Accelerate Your Growth: https://nathangotch.com/

⎯

Timestamps

00:00:00 - Intro

00:00:23 - Are you tracking SEO performance?

00:01:57 - Are you tracking the right SEO KPIs?

00:05:21 ...- Is the website crawlable and indexable?

00:05:43 - Is your website mobile-friendly?

00:06:13 - Does your website load fast?

00:06:48 - Do you have an SSL certificate, and is it working properly?

00:07:19 - Is the website design modern and updated?

00:08:00 - Is your website using aggressive interstitial popups?

00:10:32 - Does your website use aggressive ad placements?

00:11:11 - Does your website have trust pages?

00:13:38 - Does your website have detailed author bios?

00:14:35 - Do you have pages deindexed that shouldn’t be?

00:15:37 - Is your website bloated?

00:18:47 - Does your website have bloated pages?

00:23:17 - Does your website have thin content?

00:24:01 - Does your website have outdated content?

00:25:10 - Does your website have pages with an engagement rate of 20?

00:26:21 - Does every page on your website have one title tag and one H1
tag?

00:27:30 - Does your website have a significant amount of spelling and grammar errors?

00:28:44 - Do you have pages with backlinks but no traffic?

00:30:23 - Do you have 404 pages with backlinks?

00:30:51 - Are all of your pages less than three clicks deep into your architecture?

00:35:48 - Do your pages have enough internal link coverage?

00:37:39 - Are you leveraging your most powerful pages for internal linking?

00:38:21 - Does your website have redirect chains?

00:39:04 - Does your website have duplicate content?

00:40:29 - Does your website have a significant number of broken links?

00:41:12 - Does your website have a significant amount of AI content?

00:42:19 - Is the H1 tag above the fold?

00:43:58 - Are heading tags structured correctly?

00:45:08 - Is your primary keyword in the URL?

00:46:57 - Is the keyword in the Title Tag?

00:47:07 - Is the keyword in the Meta Description?

00:47:27 - Is the keyword in the H1?

00:47:41 - Is the keyword in the First Sentence?

00:47:57 - Is the keyword in the first H2?

00:48:18 - Is the content 50% original?

00:52:10 - Is the content 100% unique outside of the domain?

00:52:50 - Is the content 100% unique relative to other pages on the website?

00:53:19 - Is the word count sufficient?

00:54:49 - Does the content have a 95 + Grammarly score

00:55:20 - Is the page optimized well for NLP?

00:57:14 - Does the page/content satisfy the intent?

00:59:31 - Does content strategy/angle add unique value relative to the competitors?

01:05:06 - Is the content up-to-date?

01:07:28 - Is the page readable, scannable, and easy to digest?

01:09:33 - Does the content have 100% unique, high-quality images and videos to break it up?

01:12:55 - Is the content helpful?

01:14:52 - Is the content original?

01:16:28 - Is the content accurate?

01:19:14 - Is the content safe?

01:20:38 - Does the content demonstrate a high degree of effort?

01:23:18 - Is the content written and/or fact-checked by an SME?

01:24:44 - Is the SME prominently displayed?

01:25:37 - Does each author have a dedicated and detailed author page?

01:26:35 - Are all sources of information cited?

01:27:38 - Does the content demonstrate first-hand experience?

01:29:52 - Does the content demonstrate the in-the-field experience?

01:31:15 - How well does the content share a personal experience, perspective, or feelings on a topic?

01:32:20 - How well does the content speak from a first-person perspective?

01:32:51 - Does content demonstrate that it was produced with some degree of experience, such as actual product use, visiting a place, or communicating what a person experienced?

01:34:13 - Is the page built for goal completions?

01:35:32 - Do you have user-tracking software installed?

01:37:42 - Is the page using correct schema markup?

01:40:03 - Are there any other pages on our website targeting this keyword (keyword cannibalization)?

01:42:26 - Does the page have 5 + unique internal links (excluding the navigation)?

01:43:38 - Is the internal anchor text optimized well?

01:44:48 - Does the page have as many internal links as the top competitor?

01:46:01 - Is the page no more 3 clicks deep into the architecture?

01:47:10 - Does the page have at least 5 supporting assets?Show More