The Moment of Truth
By Shawn Ryder
/ 19 November 2022
Every customer contact is a Moment of Truth that creates a Moment of Misery, a Moment of Mediocrity, or a...
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Quiz- Do You Sell Yourself To The Customer?
By Shawn Ryder
/ 18 November 2022
Sales is one of the most exciting professions. It is also one of the toughest professions. Selling to customers can...
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Making Great First and Last Impressions Over the Telephone
By Shawn Ryder
/ 18 November 2022
1. Greet the customer enthusiastically. Put a smile on your face and energy in your voice. Intentionally sound fun, interesting,...
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Four Sure-Fire Ways to Keep Your Customers Happy
By Shawn Ryder
/ 18 November 2022
How much value do you place on your customers? Let's face it, without customers, you have no sales, no profit,...
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Customer Service Tips That Generate Referrals
By Shawn Ryder
/ 18 November 2022
How do you define good customer service? Does that simply mean the satisfactory marketing and sale of a product or...
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6 Tips for Keeping Your Cool When Customers Get Hot
By Shawn Ryder
/ 18 November 2022
Customers can get upset - some tips on dealing with them 1. Be assertive - not aggressive or passive. My...
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5 Simple Tips For Dealing With Nasty Customers
By Shawn Ryder
/ 18 November 2022
If you have been in the automotive industry very long, you have likely heard it all! You know, the irate...
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20 Ways Of Training The Mind On Positive Thinking
By Shawn Ryder
/ 18 November 2022
A Great Way to Focus On the Positives Start the day with cheers and smiles. Your whole day depends on...
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The Safest New SUVs and Minivans of 2022
By Shawn Ryder
/ 18 November 2022
To say today’s SUVs and minivans drive safer than those of, let’s say, 10 years ago isn’t nonsense. Not only...
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13 Social Media Calendars, Tools, & Templates to Plan Your Content
By Shawn Ryder
/ 18 November 2022
What do cross-country road trips, wedding speeches, and social media marketing have in common? Planning. You could improvise all three,...
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100% Attitude
By Shawn Ryder
/ 18 November 2022
Your attitude will determine a lot, we've all heard the glass half full or glass half empty way of looking...
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Car Leasing deals
By Shawn Ryder
/ 18 November 2022
Car leasing may be a good option for those individuals or companies that want to have a new car but...
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Automotive Sales Leads – How To Caputure And Generate Leads From Your Own Website
By Shawn Ryder
/ 18 November 2022
If you are like most car dealers when prospective buyers visit your current website you only have 2 ways to...
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Automotive Retail BDC and Internet Departments – CRM Alone is Not Enough
By Shawn Ryder
/ 18 November 2022
CRM software is only one component of Information Technology. Information Technology (IT) should comprise all hardware and software data solutions;...
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Automotive Financing – Benefits To Applying Online
By Shawn Ryder
/ 18 November 2022
You can do everything else online, so why not acquire an auto loan as well? Some people are hesitant to...
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Automotive dealer management systems, are you using your tools correctly
By Shawn Ryder
/ 18 November 2022
The potential of many of the dealerships will never be realized unless they start to use the tools they are...
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The History of Internet Search Engines
By Shawn Ryder
/ 18 November 2022
Just a little over fifteen years ago, if a person needed information they were forced to go to the local...
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The Definition of Search Engine Optimization
By Shawn Ryder
/ 18 November 2022
Too many dealerships feel that once they submit their page to a search engine they are guaranteed success. That's generally...
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Search Engine Optimization Budgeting
By Shawn Ryder
/ 18 November 2022
For argument's sake let's say that you own a successful dealership in the middle of Idaho. Currently, you rely mainly...
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