Is AI Going To E-E-A-T Your Experience For Breakfast? The LinkedIn Example via @sejournal, @finderika
How does social media's evolving blend of AI and human experience look like? Learn what's changed in the search landscape...
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How To Create High-Impact Content In A Changing Landscape via @sejournal, @lorenbaker
In an era of user-generated, human-generated and machine-generated content, mistakes are increasingly costlier to make. Learn the ways to revitalize...
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Perplexity Introduces Online LLMs With Real-Time Information via @sejournal, @kristileilani
Perplexity announced two new online LLMs that can access up-to-date information to form helpful, accurate responses. Available in the Perplexity...
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Google Enhances Search With Support For Organization Meta Data via @sejournal, @MattGSouthern
Google expands organization markup support to improve knowledge panels with more accurate business details. The post Google Enhances Search With...
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SEO Vs. PPC: Pros, Cons & Differences via @sejournal, @brookeosmundson
Wondering if your business should prioritize SEO vs PPC? Read on to see how both strategies can fit into your...
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Researchers Extend GPT-4 With New Prompting Method via @sejournal, @martinibuster
Microsoft researchers published details of advanced prompt engineering techniques that makes GPT-4 outperform specialist AI at previously impossible levels The...
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In the Hot Seat: Google’s Search Ads Stir Controversy On Questionable Websites via @sejournal, @brookeosmundson
A recent report brings ethical, transparency, and brand safety concerns for advertisers around Google's Search Partner network and where ads...
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Firefox URL Tracking Removal – Is This A Trend To Watch? via @sejournal, @martinibuster
Momentum appears to be growing to omit tracking data from URLs. How far could it go and will it affect...
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The 17 Best Ad Networks For Content Creators In 2024 via @sejournal, @annabellenyst
Take your content game to the next level. Explore these 17 ad networks that can help you monetize your content...
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2023 Survey Review: State Of Marketing Data Standards In The AI Era via @sejournal, @hethr_campbell
Claravine and Advertiser Perceptions surveyed 140 marketers and agencies to better understand the impact of data standards on marketing data,...
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GPT Store Set To Launch In 2024 After ‘Unexpected’ Delays via @sejournal, @kristileilani
OpenAI set to launch GPT Store early next year. Learn more about the latest improvements to GPT Builder tools and...
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YouTube Marketing Made Easy: Simple Step-by-Step Guide for Small Businesses
By Shawn Ryder
/ 3 December 2023
YouTube is a treasure trove for small businesses, filled with all kinds of would-be customers. In 2022, 27% of video...
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Holy Grail Copywriting: The 5-Step Mental Model Behind Blockbuster Marketing Campaigns
By Shawn Ryder
/ 3 December 2023
Recognizing the immense value this group brings to my business, I’m eager to contribute by sharing my unique “Holy Grail...
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Rank Higher and Capture Leads with Video SEO
By Shawn Ryder
/ 3 December 2023
Search engine optimization is becoming incredibly challenging and unpredictable. As search engines are integrating generative AI and learning to surface...
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“Undercover” Case Studies: Why the Future of Marketing Is Proving Yourself in the Field
By Shawn Ryder
/ 3 December 2023
If generative AI is the future of marketing (and media in general), how can you compete with other marketers if...
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Mastering The Laws of Marketing in Madness
By Shawn Ryder
/ 3 December 2023
Navigating through the world of business can be chaotic. At the time of this publication in November 2023, global economic...
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