Focus on User Intent.
By Shawn Ryder
/ 3 January 2023
When conducting keyword research, incorporate user intent search queries and tie them together with voice search queries, like questions, to...
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Use Video & Optimize It.
By Shawn Ryder
/ 2 January 2023
Video is more valuable than ever. Don’t let budget limitations stop you from getting into the game. Between phone recordings...
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Managing Inventory And Pricing As A Car Dealership General Manager
By Shawn Ryder
/ 2 January 2023
As a car dealership general manager, managing inventory and pricing is a daunting task. It requires an in-depth understanding of...
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Managing And Motivating A Sales Team As A Car Dealership General Manager
By Shawn Ryder
/ 2 January 2023
As a general manager of a car dealership, managing and motivating a sales team can play an essential role in...
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Challenges And Rewards Of Being A Car Dealership General Manager
By Shawn Ryder
/ 2 January 2023
Being a dealer general manager is a role that comes with its own set of unique challenges and rewards. The...
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Improving Customer Experience As A Car Dealership General Manager
By Shawn Ryder
/ 2 January 2023
As a car dealership general manager, providing an excellent customer experience is essential for success. It requires an understanding of...
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Qualities Of A Successful Car Dealership General Manager
By Shawn Ryder
/ 2 January 2023
As the front-line leader of a car dealership, a general manager plays an essential role in ensuring continued success. From...
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General manager responsibilities in a car dealership
By Shawn Ryder
/ 2 January 2023
Being the general manager of a car dealership is one of the most complex and challenging roles in the automotive...
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The link between strong leadership and customer satisfaction in the car dealership industry
By Shawn Ryder
/ 1 January 2023
The car dealership industry has long been known for its notoriously poor customer service. However, what many do not realize...
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The benefits of ongoing leadership training and development for dealership staff
By Shawn Ryder
/ 1 January 2023
Leadership training and development are essential for the success of any dealership. Having a team of well-trained, knowledgeable employees is...
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What You Should Know About Becoming A Leader
By Shawn Ryder
/ 1 January 2023
Leadership can be difficult to quantify, despite the fact that most people desperately wish to understand what it takes to...
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Leadership strategies for managing and motivating a sales team in the automotive industry
By Shawn Ryder
/ 1 January 2023
Leadership is a critical skill for any successful car dealer. Managing and motivating a sales team in the automotive industry...
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The importance of setting clear goals and expectations for dealership staff
By Shawn Ryder
/ 1 January 2023
No matter the size or scope of a dealership, it is essential to have clear objectives and expectations for staff...
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How to foster effective communication and teamwork in a car dealership
By Shawn Ryder
/ 1 January 2023
Working in a car dealership requires collaboration and effective communication between team members, from the sales floor to the service...
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The role of the dealership manager in creating a positive work culture
By Shawn Ryder
/ 1 January 2023
Leadership is essential in any work environment, especially in the automotive dealership industry. The dealership manager plays a pivotal role...
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Why strong leadership is key to a successful car dealership
By Shawn Ryder
/ 1 January 2023
Success in any business is dependent on many factors. However, one of the most important is strong leadership. Whether it’s...
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The ROI of SEO: How Dealerships Can Increase Sales through Improved Online Visibility
By Shawn Ryder
/ 1 January 2023
Now more than ever, car dealerships need to think about the return on investment (ROI) of their digital marketing efforts....
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Maximizing Visibility: How SEO Can Drive Traffic to Your Dealership’s Website
By Shawn Ryder
/ 1 January 2023
As a dealership, having an amazing website is key to attracting customers and driving traffic. However, it takes more than...
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Why Investing in SEO Can Give Your Dealership a Competitive Advantage
By Shawn Ryder
/ 1 January 2023
As the automotive industry continues to evolve, so do the strategies used to attract customers. With more and more people...
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Happy New Year and thanks to my awesome clients for an amazing 2022!
By Shawn Ryder
/ 31 December 2022
Grateful for each one of you and look forward to 2023! Starts tomorrow - let's get shit done! #NewYear2023
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