New car dealerships typically sell new vehicles from a particular manufacturer or a range of manufacturers. These dealerships often have...

Car dealerships play a vital role in the automotive industry by serving as the primary point of contact between car...

Key Takeaways: Car dealerships have evolved from simple sales points to comprehensive service centers. They originated in the early 20th...

There are a few key steps that dealers can follow when following up with internet leads from their website Respond...

Key Takeaways: Dealership jobs vary widely, covering sales, service, and management. Key roles include sales associates, service technicians, and general...

Create a Facebook page for the car dealership, if one doesn't already exist. Share high-quality photos of the cars in...

A good sales process for a car dealership typically involves several steps, including: Greeting the customer and finding out their...

Yes, it can be a good idea for car dealers to have a blog on their website. Blogging can help...

The automotive industry is a rapidly changing one and the role of a sales manager is becoming increasingly important in...

A salesperson at a car dealership typically works to sell new and used cars to customers. They often have to...

A customer relationship management (CRM) system is a tool that businesses can use to manage their interactions with customers and...

Here are some best practices for social media marketing in the automotive industry: Create a social media marketing plan that...

There are several good strategies for optimizing your website for local search engines: Make sure your website is properly optimized...

An automotive service department is an integral part of any car dealership or an independent garage. Its primary purpose is...

One of the main challenges for automotive dealers in terms of digital marketing is the need to constantly adapt to...

Marketing a car dealership is no easy task. The competition in the automotive industry is fierce, and it takes an...

Key Takeaways: Fixed Ops refers to dealership service, parts, and maintenance departments. Crucial for ongoing customer engagement and dealership revenue....

Automotive lead generation is an essential part of the success of any automotive business. It involves the process of identifying...

It is well documented that many people fail to achieve their goals in life due to the phenomenon known as...

"You Can Do It if You Believe You Can!" BEFORE approaching the fundamental principles upon which this lesson is founded...