One of the main challenges for automotive dealers in terms of digital marketing is the need to constantly adapt to changing consumer behavior and preferences. As more and more people use the internet to research and purchase vehicles, automotive dealers …
Marketing a car dealership is no easy task. The competition in the automotive industry is fierce, and it takes an effective marketing strategy to stand out from the crowd. With the help of modern technology, savvy car dealerships are now …
Key Takeaways: Introduction: Discover the backbone of dealership profitability and customer retention through Fixed Operations (Fixed Ops), where service meets satisfaction. What is Fixed Ops in the automotive industry? Fixed Ops, short for Fixed Operations, encompasses the departments within a …
Automotive lead generation is an essential part of the success of any automotive business. It involves the process of identifying and generating potential customers who are likely to buy a product or service within the automotive industry. As technology advances, …
It is well documented that many people fail to achieve their goals in life due to the phenomenon known as “fear of failure” but are you aware that a major factor that is often overlooked, is a state known as …
“You Can Do It if You Believe You Can!” BEFORE approaching the fundamental principles upon which this lesson is founded it will be of benefit to you to keep in mind the fact that it is practical – that it …
Technically stress is the adverse reaction an individual has to excessive pressure or other types of demand placed on them. In the workplace, the negative, damaging, effects of stress can arise at times when pressures are extreme, such as peak …
You’ve made an unusual discovery – there’s not enough time left at the end of the day. The corollary, of course, is your list of important things to do never gets smaller. In any company, the General Manager’s to-do list …
The art of leadership is sought by virtually everyone. It is claimed by many, defined by a few, and exercised by the unheralded, depending on the source you use. In fact, we know a lot about leadership; it is the …
Implementing new strategies, new directions, and new objectives is introducing change, major change, into the organization. As such it is essential that the implementation is approached, and managed, in a similar fashion to that adopted when major changes are being …