Consumers have an adversarial attitude toward car dealers, and I can’t say blame them. The retail auto industry has done so many things to create an atmosphere of confusion and intimidation that many car buyers understandably dread the buying experience. …
All the money in the world will not take away your fears and anxieties. You can be the most successful person in your business, however, your money and success will do nothing in getting rid of your stresses and anxieties. …
Statistics show that, on average, U.S. companies lose half of their customers every five years. It’s true that acquiring new customers will help your business grow. However, your current customers are the lifeblood of your business, and keeping them happy …
Customer relationship management tools abound, yet let’s hear it for old technology. Your voice is the most multifaceted customer service tool in your toolkit. Your voice can convey concern, care, and compassion. It can alternately convey boredom, neglect, or contempt. …
If you want to be number one in customer service, you have to do a number of things that make you stand out from the crowd. Here are 7 ways that will put you on top. 1. Roll Out The …
Every customer contact is a Moment of Truth that creates a Moment of Misery, a Moment of Mediocrity, or a Moment of WOW. In the Moment of Truth you can create customers for LIFE or you can initiate a slow …
Sales is one of the most exciting professions. It is also one of the toughest professions. Selling to customers can be a real task. If by any chance, you get a tough buyer, you will need all the training to …
1. Greet the customer enthusiastically. Put a smile on your face and energy in your voice. Intentionally sound fun, interesting, friendly, and conversational. When you do these simple things, you will find that you are quickly establishing rapport with callers …
How much value do you place on your customers? Let’s face it, without customers, you have no sales, no profit, and no dealership. Yeah, they’re the key players in the marketing game. In other words, wise marketers keep their finger …
How do you define good customer service? Does that simply mean the satisfactory marketing and sale of a product or service to a customer or does it mean something else? Is providing good customer service, good enough? In these days …