Nissan Ariya Concept Videos

Nissan Ariya Concept's "Shield": How the EV era is changing car design

Nissan's new Ariya Concept EV doesn't have a traditional open grille to let air cool the engine. As a result, Nissan’s designers were able to experiment with the brand’s signature ...V-motion design, creating the “shield.”

The Ariya Concept's shield seamlessly combines design and function. It’s constructed as a single piece, with a traditional Japanese geometric pattern that blends into the clear coat. The result is a new EV expression that still hints at Nissan’s Japanese heritage.

The final look and application are striking, while at the same time allowing the advanced technology behind the shield to work through the design elements without interference.

Nissan Global YouTube Channel: The Nissan worldwide channel is our virtual showroom, showcasing our newest models, heritage vehicles, NISMO sports news and tech advancements. Subscribe to stay up-to-date on Innovation that Excites. Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America.

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