Automotive Industry

Changing the Adversarial Nature of Car Sales

Changing the Adversarial Nature of Car Sales

Consumers have an adversarial attitude toward car dealers, and I can’t say blame them. The retail auto industry has done so many things to create an atmosphere of confusion and intimidation that many car buyers understandably dread the buying experience. …

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History of Volkswagen

Volkswagen was founded on April 28, 1937, in Berlin by the German engineer Ferdinand PiĆ«ch and his business partner, Kurt Lotz. The company’s first vehicles were small cars that could seat two people. Volkswagen later produced buses, trucks, and SUVs. …

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Steps For Becoming an Automotive General Manager

Becoming an automotive general manager means that you will be responsible for the overall operations of your dealership. It is the person who makes the decisions regarding all the operational aspects of the company, including those dealing with the vehicles …

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Selling Cars in a Dealership

Many people make a living by selling cars in a dealership, and it’s really not that hard to make a killing doing so. Here is what you should do when you want to get into the business. Know your product …

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