There’s no question that the best days at the dealership are the days when everyone is selling cars and making money. But when things are slow, the word “fun” rarely, if ever, seems to come up.
Well, we believe the secret to having fun is pro-activity. Being proactive involves things like goal-setting competitions, to see who can sell the first car of the day. Or, who can set the most appointments by 3:00. Or even have vehicle walk-around competitions with competitive vehicles.
Some dealers even have a morning huddle and cheer session to energize and inspire their team for the day. These are just a few examples of literally hundreds of ways to generate a fun environment at the dealership.
Encouraging this type of atmosphere will promote long-term employment, team-member satisfaction and happier customers.
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With over 20 years of experience in the car business, I’ve navigated the evolution of the industry from traditional sales to the dynamic digital age. My journey through various roles in both sales and management has endowed me with a unique perspective on the challenges and opportunities in automotive sales today.
As the founder of Shawn Ryder Digital, I combine my extensive background in technology with my deep understanding of the automotive industry. This synergy allows me to craft digital marketing strategies that are not just effective but tailored to the specific needs of each dealership. My commitment is to drive your sales, enhance your brand awareness, and ensure your dealership thrives in the digital landscape.
Here at Shawn Ryder Digital, we’re not just about providing services; we’re about building partnerships. As I often say, “In the fast-paced world of digital marketing, staying ahead isn’t just an option; it’s a necessity.”
Together, let’s embrace the challenges of the digital age and turn them into opportunities for growth and success. Join me in redefining the future of automotive digital marketing. Let’s accelerate your dealership’s journey to the top.