There’s no question that the best days at the dealership are the days when everyone is selling cars and making money. But when things are slow, the word “fun” rarely, if ever, seems to come up.
Well, we believe the secret to having fun is pro-activity. Being proactive involves things like goal-setting competitions, to see who can sell the first car of the day. Or, who can set the most appointments by 3:00. Or even have vehicle walk-around competitions with competitive vehicles.
Some dealers even have a morning huddle and cheer session to energize and inspire their team for the day. These are just a few examples of literally hundreds of ways to generate a fun environment at the dealership.
Encouraging this type of atmosphere will promote long-term employment, team-member satisfaction and happier customers.
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Shawn Ryder Digital is headed by a seasoned professional with a wealth of experience in both the automotive industry and technology. With over 20 years in the car sales industry, our expert brings a deep understanding of the unique challenges that come with selling cars in the digital age, having worked in both sales and management positions. They also have a strong background in technology and a proven track record of using digital marketing tactics to drive sales and increase brand awareness. Shawn Ryder combines this automotive industry knowledge and digital marketing expertise to provide dealerships with customized and effective marketing solutions that drive results. We are dedicated to helping dealerships thrive in the digital age and are confident in our ability to help you reach your goals and grow your dealership.