Did you know that automotive salespeople are still regarded as the least trustworthy people in business? And frankly, we deserve it! We’ve treated people with such dishonesty and disrespect in the past that we have a long road ahead of us if we’re to change customer perception.
The good news is you only have to change that perception one customer at a time.
Visit hotels like the Ritz Carlton and you’ll find out what customer satisfaction is all about. You can’t walk within 3 feet of a Ritz employee without receiving a smile and a friendly hello. And these employees are under just as much stress and usually make a lot less money than automotive professionals.
That’s because they’ve been trained to understand that the customer’s experience is their #1 priority.
Acknowledging customers is the cornerstone of any business. We all need to talk to people and share what we do!
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With over 20 years of experience in the car business, I’ve navigated the evolution of the industry from traditional sales to the dynamic digital age. My journey through various roles in both sales and management has endowed me with a unique perspective on the challenges and opportunities in automotive sales today.
As the founder of Shawn Ryder Digital, I combine my extensive background in technology with my deep understanding of the automotive industry. This synergy allows me to craft digital marketing strategies that are not just effective but tailored to the specific needs of each dealership. My commitment is to drive your sales, enhance your brand awareness, and ensure your dealership thrives in the digital landscape.
Here at Shawn Ryder Digital, we’re not just about providing services; we’re about building partnerships. As I often say, “In the fast-paced world of digital marketing, staying ahead isn’t just an option; it’s a necessity.”
Together, let’s embrace the challenges of the digital age and turn them into opportunities for growth and success. Join me in redefining the future of automotive digital marketing. Let’s accelerate your dealership’s journey to the top.