Managers know that sales meetings can be the most productive and powerful events of the week, or, if they’re not careful, can bore an otherwise great team to tears.
In the same way that salespeople have very little time to catch the customer’s attention, Managers have less than 30 seconds to capture the attention of their team. This is even more important when the audience is extremely familiar with you.
Rather than leading-off by saying “Good Morning”, why not use something like this…
“I’m excited this morning because I’ve found a way for each of you to make $50 more on every deal.”
OR “How many of you had at least one difficult customer greeting this week? “Let’s talk about them! Bob, tell us about yours.”
Salespeople are your audience, and they want to know what’s in it for them and to hear it right away. So state your objective clearly, and early – and make it fun and engaging!
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With over 20 years of experience in the car business, I’ve navigated the evolution of the industry from traditional sales to the dynamic digital age. My journey through various roles in both sales and management has endowed me with a unique perspective on the challenges and opportunities in automotive sales today.
As the founder of Shawn Ryder Digital, I combine my extensive background in technology with my deep understanding of the automotive industry. This synergy allows me to craft digital marketing strategies that are not just effective but tailored to the specific needs of each dealership. My commitment is to drive your sales, enhance your brand awareness, and ensure your dealership thrives in the digital landscape.
Here at Shawn Ryder Digital, we’re not just about providing services; we’re about building partnerships. As I often say, “In the fast-paced world of digital marketing, staying ahead isn’t just an option; it’s a necessity.”
Together, let’s embrace the challenges of the digital age and turn them into opportunities for growth and success. Join me in redefining the future of automotive digital marketing. Let’s accelerate your dealership’s journey to the top.