“Holdback” – The Secret Dealership Rebate

The term “Holdback” is a lesser-known aspect of car dealership pricing, often researched by savvy buyers. It refers to a percentage of the vehicle’s price or MSRP that the manufacturer refunds to the dealer after a sale. This hidden rebate is designed to help dealers cover overhead costs but can also impact negotiation.

Understanding holdback can give buyers an edge in negotiations, as it reveals that the dealer might have more wiggle room on price than initially apparent. However, not all dealers will dip into their holdback to make a sale.

Please rate this post

0 / 5

Your page rank: