What does “301 Moved Permanently” mean, and how does it impact SEO?

“301 Moved Permanently” is a crucial concept in SEO and web development. It refers to an HTTP status code that informs browsers and search engines that a page has permanently moved to a new URL. When you change a webpage’s address, using a 301 redirect ensures that users and search engines are directed to the new location. This is vital for SEO as it preserves the page’s search rankings and link equity. Without a 301 redirect, any accumulated SEO value would be lost, negatively impacting search engine rankings. Moreover, it improves user experience by preventing visitors from landing on error pages. In summary, a 301 redirect is a best practice for maintaining SEO health and user satisfaction when permanently moving a webpage.

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