Enhancing customer experience is becoming increasingly important in today’s highly competitive automotive industry. As the customer base continues to shift to the digital age, dealers must create an environment that fosters positive customer experiences to remain competitive and profitable. This …
Automotive dealerships are an essential part of the automotive industry. They are the primary point of contact between the manufacturer and the customer. The success of an automotive dealership depends on the satisfaction and loyalty of its customers. In this …
As a car dealership general manager, providing an excellent customer experience is essential for success. It requires an understanding of the current market and customer expectations and the ability to create a positive atmosphere for each customer. Improving customer experience …
The car dealership industry has long been known for its notoriously poor customer service. However, what many do not realize is the importance of strong leadership in providing customers with a positive experience. Today, successful dealership owners and managers understand …
Finding the perfect car dealership customer is a difficult task, but one that can be accomplished with the right approach. A successful car dealership must ensure its customers are satisfied, knowledgeable and confident in their purchase decisions. This article will …
During the early years, ten dollars per barrel was just the price of oil, but nowadays, it has reached a staggering price that makes ten dollars per barrel prehistoric in proportion. What Can We Do? Everybody has heard the news, …
Consumers have an adversarial attitude toward car dealers, and I can’t say blame them. The retail auto industry has done so many things to create an atmosphere of confusion and intimidation that many car buyers understandably dread the buying experience. …
Statistics show that, on average, U.S. companies lose half of their customers every five years. It’s true that acquiring new customers will help your business grow. However, your current customers are the lifeblood of your business, and keeping them happy …
Every customer contact is a Moment of Truth that creates a Moment of Misery, a Moment of Mediocrity, or a Moment of WOW. In the Moment of Truth you can create customers for LIFE or you can initiate a slow …
1. Greet the customer enthusiastically. Put a smile on your face and energy in your voice. Intentionally sound fun, interesting, friendly, and conversational. When you do these simple things, you will find that you are quickly establishing rapport with callers …