When you decide to have an opt-in list, it is not just a matter of sending your subscribers your promotional newsletters or catalogs. There are many things to consider in avoiding many complications. While there are so many ways you …
What is it and who needs one? The term business marketing strategy might sound like it is esoteric or stratospheric, so let’s take the mystery out of it so you can devise and implement your own business marketing strategy that …
There are many things that you must consider when buying a new car. Most will have to do with the car itself such as what model to buy, the options you want to add, and the price of the car. …
Gas prices are on the rise again! Here are some tips to help you conserve gas and save money as we approach summer gas prices. Shawn RyderWith over 20 years of experience in the car business, I’ve navigated the evolution …
Consumers have an adversarial attitude toward car dealers, and I can’t say blame them. The retail auto industry has done so many things to create an atmosphere of confusion and intimidation that many car buyers understandably dread the buying experience. …
Customer relationship management tools abound, yet let’s hear it for old technology. Your voice is the most multifaceted customer service tool in your toolkit. Your voice can convey concern, care, and compassion. It can alternately convey boredom, neglect, or contempt. …
If you want to be number one in customer service, you have to do a number of things that make you stand out from the crowd. Here are 7 ways that will put you on top. 1. Roll Out The …
Every customer contact is a Moment of Truth that creates a Moment of Misery, a Moment of Mediocrity, or a Moment of WOW. In the Moment of Truth you can create customers for LIFE or you can initiate a slow …
Sales is one of the most exciting professions. It is also one of the toughest professions. Selling to customers can be a real task. If by any chance, you get a tough buyer, you will need all the training to …
1. Greet the customer enthusiastically. Put a smile on your face and energy in your voice. Intentionally sound fun, interesting, friendly, and conversational. When you do these simple things, you will find that you are quickly establishing rapport with callers …