SEO

SEO and SEM common Terms

SEO and SEM common Terms

Some Definitions SEO = Search Engine Optimization Search Engine Optimization is the process of scientifically tweaking a particular website page in order to get a good rank from major search engines for a competitive keyword or group of keywords. SEM …

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A Dealers Guide to Search Engine Optimization

A Dealers Guide to Search Engine Optimization

Introduction In this lengthy post, we will look at what Search Engine Optimization (SEO) is, and the ways in which it can be used to help dealership websites. Through the post, we will provide you with the basics of using …

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SEO: For Search Engines or Humans

SEO: For Search Engines or Humans

SEO, or Search Engine Optimization, is something that many webmasters are now obsessing over. Many website owners are spending countless hours tweaking and modifying their websites, adding keyword-rich content, and spending hours obtaining backlinks, so that their sites will rank …

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SEO - Why Site Width Matters

SEO – Why Site Width Matters

Many search engine optimization efforts are focused on pushing the home page of a site. This is a fundamental mistake that can result in the site missing out on a lot of traffic. Go Wide, Young Man In nearly every …

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SEO or PPC - Which Is Better?

SEO or PPC – Which Is Better?

In order to grow your business online, you may be wondering whether you should invest your time and money into Search Engine Optimization (SEO) or Pay-Per-Click Advertising (PPC). Both have their positives and negatives, but is one better than the …

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SEO vs. Social Media Marketing - Which is Better?

SEO vs. Social Media Marketing – Which is Better?

With dealership marketing, there’s a debate raging among experts over which strategy is best to grow your business. Would SEO or social media marketing be the better option? Often, dealerships will hire an SEO expert or agency to increase their …

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The History of Internet Search Engines

The History of Internet Search Engines

Just a little over fifteen years ago, if a person needed information they were forced to go to the local library and spend hours entombed amongst shelves of books. Now that the internet is available in almost every home finding …

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The Definition of Search Engine Optimization

The Definition of Search Engine Optimization

Too many dealerships feel that once they submit their page to a search engine they are guaranteed success. That’s generally not the case. Simply submitting your web page to a search engine is not always enough to get any hits. …

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Search Engine Optimization Budgeting

Search Engine Optimization Budgeting

For argument’s sake let’s say that you own a successful dealership in the middle of Idaho. Currently, you rely mainly on word of mouth and repeat customers. You can’t help wondering if updating your website won’t help attract more attention …

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Search Engine Optimization Simplified

Search Engine Optimization Simplified

Chances are good that at some point in your life you ran a search on an online search engine and instead of one hit you received pages and pages of possible hits. Have you ever wondered if the order the …

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