Digital Marketing

SEO is a continuing process

SEO and Your Targeted Market

SEO is a continuing process And one that should not be ignored. As you know, or will soon realize, is that search engines are the main entry point at which your customers will find your website. But there are other …

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SEO - Why Site Width Matters

SEO – Why Site Width Matters

Many search engine optimization efforts are focused on pushing the home page of a site. This is a fundamental mistake that can result in the site missing out on a lot of traffic. Go Wide, Young Man In nearly every …

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Marketing Research: Know Your Customers

Marketing Research: Know Your Customers

Introduction Having a competitive advantage over other businesses targeting the same market as yours is a basic, survival must: many choose to develop long-term relationships with their customers, in an attempt to create such competitive advantage. Knowing your customers is …

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The 3 Things To Avoid When Emailing Your List

The 3 Things To Avoid When Emailing Your List

When you decide to have an opt-in list, it is not just a matter of sending your subscribers your promotional newsletters or catalogs. There are many things to consider in avoiding many complications. While there are so many ways you …

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Create Marketing Magic

Create Marketing Magic

When you think about marketing, chances are pretty good that cartoons and talking animals arenít the first thing to pop into your mind. You are probably processing numbers, identifying markets, and looking for ways to cut costs. Maybe it is …

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The History of Internet Search Engines

The History of Internet Search Engines

Just a little over fifteen years ago, if a person needed information they were forced to go to the local library and spend hours entombed amongst shelves of books. Now that the internet is available in almost every home finding …

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Search Engine Optimization Budgeting

Search Engine Optimization Budgeting

For argument’s sake let’s say that you own a successful dealership in the middle of Idaho. Currently, you rely mainly on word of mouth and repeat customers. You can’t help wondering if updating your website won’t help attract more attention …

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Basic Information about Search Engine Optimization

Basic Information about Search Engine Optimization

Twenty years ago if we need information we had to go to the library. Writing reports, and preparing for tests required hours of scanning shelves filled with books, blowing large chunks of change in the copy matching, checking out mountains …

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