The Role of Email within a Digital Marketing Strategy 

Email Marketing can play a vital role in your overall marketing strategy. At its core, Email Marketing allows you to target different segments of your audience on a 1-to-1 basis, with carefully tailored and personalized messaging. Until more ephemeral media, … Read More

Automotive Email Tracking

What type of results do you get from email marketing tracking? Perhaps you want to measure the number of clicks made on a particular email advertisement, or you want to track the number of emails that are opened in your … Read More

Email Open Rates

There are two different types of ‘open rates’ one for electronic mail, and one for manual mail. The information in this article is intended to help you decide which type of mail you should send out based on the rates … Read More

Benefits of Automotive Email Marketing

Automotive Email Marketing Automotive email marketing for dealership businesses is an effective strategy to drive sales. Car dealerships reap benefits from email marketing strategies because it is relatively inexpensive to send out multiple emails to a targeted customer base. email … Read More

The Benefits Of Automotive E-mail Marketing

Sending an email is first and foremost the cheapest if not a cheaper way of communicating. With the element of having the essence of a more personal tone and touch the email marketing tool is able to deliver this sentiment … Read More

Automotive Email Success

Automotive Email Marketing Email marketing for automotive dealers isn’t a new concept. In fact, compared to other online marketing channels like social media, mobile device applications, and even search engines (Automotive SEO), Email marketing might seem a bit outdated. A … Read More

Car Sales with No Experience?

How do I become a car salesperson with no experience? As we know the automotive industry is a great way to grow an amazing career. No matter where you are in life, one can jump into the industry and fall … Read More

Automotive Service Marketing Ideas

All dealers focus on the front end and moving new/used vehicles. However, there is still a big need for Automotive Service Marketing Ideas to drive people into the Service Department for the dealership! In this post, we are going to … Read More

Email Marketing Automotive Industry – Tracking

When it comes to the email marketing automotive industry it is important to ensure that making sure tracking is in place. This includes open rates, clicks, unsubscribes and more. How does a dealership make sure that they are tracking key … Read More